What does it take to stay up?

Over the past decade, thirty clubs have been promoted from the Championship to the Premiership. Some take with them solid financial footing, others acquire it with the TV rights riches that accompany such a promotion. Occasionally, clubs will try to set out all stops to defend their territory, fearing leaking goals is a surefire route back to the second tier. Others – like Owen Coyle, Tony Mowbray and Ian Holloway – prefer to play the attractive football which got them to the Big Dance in the first place.

Within the following table, there are several “usual suspects”, clubs which have see-sawed between Premiership and League Championship - Sunderland, Birmingham and particularly that very definition of the “yo-yo team”, West Bromwich Albion. Each club has had the chance to attain multiple promotions because they’ve acquired the annoying habit of suffering relegation almost immediately after each promotion.

Over the past decade, we’ve seen a disturbing trend towards clubs lasting only one or two years in the Premiership after promotion. Of course this has always been a problem for the Football League but recently this problem has become even more tricky as survival almost demands significant fiscal investment.

In the table below, recent years have provided a dearth of clubs able to survive in the big league long term: recently, Stoke City and Newcastle appear able to maintain their EPL status, but all of recent promoted teams West Brom, Wolves, Birmingham and Blackpool have had one strong season followed by a weak one (and relegation) or have failed to convince altogether.

Year	Teams Promoted	EPL Years	Points	Goals	Conceded	Result
2001-02	Fulham Blackburn Bolton	10* 10* 10*	44 46 40	36 55 44	44 51 62	Safe – 13 Safe – 10 Safe – 16
2002-03	Man City West Brom Birmingham	9* 1 4	51 26 48	47 29 41	51 65 49	Safe – 9 Drop – 19 Safe – 13
2003-04	Portsmouth Leicester Wolves	7 1 1	45 33 33	47 48 38	54 65 77	Safe – 13 Drop – 18 Drop – 20
2004-05	Norwich West Brom Crystal Palace	1 2 1	33 34 33	42 36 41	77 61 62	Drop – 19 Safe – 17 Drop – 18
2005-06	Sunderland Wigan Athl. West Ham	1 6* 6*	15 51 55	26 45 52	69 52 55	Drop – 20 Safe – 10 Safe – 9
2006-07	Reading Sheff. Utd Watford	2 1 1	55 38 28	52 32 29	47 55 59	Safe – 8 Drop – 18 Drop – 20
2007-08	Sunderland Birmingham Derby County	4* 1 1	39 35 11	36 46 20	59 62 89	Safe – 15 Drop – 19 Drop – 20
2008-09	West Brom Stoke City Hull City	1 3* 2	32 45 35	36 38 39	67 55 64	Drop – 20 Safe – 12 Safe – 17
2009-10	Wolves Birmingham Burnley	2* 2* 1	38 50 30	32 38 42	56 47 82	Safe – 15 Safe – 9 Drop - 18
2010-11	Newcastle West Brom Blackpool	1* 1* 1*	?	?	?	?

Perhaps the greatest key is not so much goals scored as goals conceded in the first year in the top tier. While wins may be the key to survival, it stands to reason that if clubs don’t concede, they don’t lose. If we average the number of first-year goals conceded by “long-term” survivors – those who lasted longer than two seasons – against those who went down within two years, we come up with the following:

First year stats ========	Total Conceded	Avg Conceded	Total Scored	Avg Scored
Survived >2 years	523	52.3	400	40
Relegated w/in 2 years	919	65	524	37.4

Clubs promoted in 2009 or 2010 have not been taken into account as four still battle relegation.

No club has allowed more than Bolton’s 62 goals in 2001-02 and survived for more than two years. Within the last five years that total has dropped – Sunderland conceded 59 in 2007-08 and remain in the Premiership to this day. The club who conceded the least and were still relegated within their first two years was Reading, who actually conceded the second-smallest total of first-season goals, but suffered a horrible case of “second season syndrome” after failing to adequately reinforce after a superb first year and were condemned to the Championship.

Of course life’s never as simple as statistics seem to make it. Often, yo-yo clubs simply aren’t good enough in any one aspect of the game to survive in the Premiership for any length of time (eg. Watford and Derby County).

It seems scoring goals isn’t as important as saving them. This shows that clubs who set out stall to defend – such as Stoke City – and then build upon that solidity are well-placed to survive. Clubs who favour footballing philosophies rather than pragmatism – clubs like Burnley and Blackpool – make for a happier, more watchable Premier League but seldom survive for long periods.

Image of Owen Coyle courtesy: telegraph.co.uk

Image of Tony Pulis courtesy: msn.foxsports.com